Pursuing perfection with Bushmills Whiskey.
The ask: Create a set of social assets for Bushmills Whiskey, that will engage with a whiskey drinking audience and give them a flavour of Bushmills' personality.
The answer: By focusing on what goes into making a truly great whiskey, we were able to create content that was quirky and fun but also emphasised Bushmills' excellent craftsmanship and their pursuit of the perfect whiskey.
Role: Creative (Art Direction)
